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Enjoy more traffic on any deals you're running.
Boost your online store sales by advertising new product lines, exclusive drops, best-selling merch and more.
Promote seasonal discounts, holidays and important occasions like Black Friday.
Create Breakout videos in the #1 aspect ratio for social media – Square (1:1)!
Square videos take up the most real-estate in your audiences' feeds (making capturing their attention so much easier)!
Square videos are perfect for Facebook, Instagram as well as LinkedIn, and they display perfectly on both mobile and desktop. 🎉
👋 We waved goodbye to the traditional 16:9 (landscape) videos ages ago. It just doesn't display well on mobile screens (unless you're okay with tilting your phone every time you want to watch a video).
Vertical videos work very well for mobile – but on Facebook it will add black bars to the sides when viewing them from desktop (...not ideal).
This is why Square is taking over, and you can create now create these videos inside of Breakout Clips!
According to YouTube, over 70% of all YouTube video views are through mobile devices. And a shocking 93% of Twitter video views occur on mobile. 90% of Facebook users use the mobile app.
Bottom line: if you want to convert more viewers into customers, use Square videos that display perfectly on mobile and desktop devices.
When you’re paying for space in the social feeds of your customers, doesn’t it make sense to maximize the space you’re paying for?
Well, Square videos take up more screen-space than other video aspect ratios, and who doesn’t want more space to show off their product/service? We definitely do!
In fact, the awesome team at Buffer did a deep dive and determined that square videos occupy roughly 78% more screen space than landscape videos on mobile devices.
Use our 'Ad-Friendly' mode to create your video ad for paid advertising on Facebook and Instagram!
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